• Digital Marketing

Optimizing Consumer Reviews & Patient Satisfaction Scores to Grow Your Practice & Reach

Maximize your healthcare marketing ROI and attract more patients by leveraging consumer reviews and patient satisfaction scores. These tools...

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Digital Marketing

How Social Listening Improves Your Brand

If your organization uses social media as a one-sided conversation, hear this: You may be missing out on a...

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Digital Marketing

How to Tap the Power of Wearables

Smartwatches are no longer just for counting steps or tracking heartrates.

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Digital Marketing

Why It's Time to Work Your Healthcare Brand

Fasten your seat belts, healthcare marketers. Retail giant, Walmart, plans to open low-cost primary health clinics with prices 30 to 50 percent...

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Digital Marketing

What Causes Healthcare Facebook Ad Disapprovals?

Almost every healthcare digital marketer has experienced a Facebook ad disapproval at some point. Because regulations and restrictions are...

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Digital Marketing

5 Reasons Patients Prefer Chatbots

It’s no surprise that chatbots are transforming healthcare. Consumers love them. Half of all Americans engage with a chatbot or voice assistant...

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Digital Marketing

Comparison Shopping Comes to Healthcare

This year, 37% of healthcare consumers used websites and shopping apps to compare services. Driven by the need to reduce medical expenses, that...

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Digital Marketing

3 Tips for Partnering with a Healthcare Social Influencer

Millions of Americans are turning to social media influencers for healthcare information. Naturally, media-savvy healthcare marketers...

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Digital Marketing

Healthcare Twitter Strategy That Works

Over 400 million tweets are generated every day, read by 50% of the U.S. population. So, does Twitter work for healthcare marketing?

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Digital Marketing

Get Ready for Voice Search

When 2020 begins in just a few short weeks, 50 percent of all online searches will be voice searches. Consumers will turn to the likes of Alexa,...

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